On July 20, 2021, time stood still.

Trigger Warning

This is a true story involving suicide and mental health. It reflects the loss that sparked Connect Sport’s creation—and the purpose that continues to guide it today. If you’re in a tender place, please take care as you read on.

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From Heartbreak to Hope

At just 29 years old, Chad Crawford—a gifted athlete, mentor, coach, and loyal friend—died by suicide.

 

Chad wasn’t just someone who played the game—he showed up for it. He inspired young athletes, led with heart, and lived the words, “I got you.” His death shook a tight-knit community and left a hole in many lives—including that of Chris Romanchuk, now CEO of Connect Sport.

 

In the wake of unimaginable grief, Chris began to reflect—not just on Chad’s life, but on the silent battles athletes and coaches face every day. Behind the locker room doors and bright arena lights, mental health struggles were far too common, and far too invisible.

 

That reflection became a mission. That mission became Connect Sport.

 

Chris didn’t want to just mourn Chad. He wanted to honor him. To carry forward his legacy through the thing they both loved most: sport. Not just as competition, but as connection. As a training ground not only for the body, but for the mind.

“I need to make a difference to honor my boy,” Chris said. 

And so he did.

He picked up the phone.

First to Coralee Hohne, a counselor, athlete, and mom. Then to Ryan Giles, a hockey dad who’d seen the pressure firsthand. Next, Stephen Smith, Joanne Weninger, Jesse Hale, and Andrew Baxter—each bringing their own experiences, losses, and passion to the table.

 

What started with grief became a groundswell of action.

 

By March 2022, Connect Sport launched its first mental health literacy programs, designed to educate and empower coaches and parents. Not with vague slogans, but with practical, research-backed tools to support the well-being of young athletes.

 

The pilot was small—but mighty.
With just a team of four (and the support of an IT company), Connect Sport reached:

The results? Transformative. So much so, they laid the foundation for a scientific paper validating the evidence-based impact of the program.

 

Today, Connect Sport has trained:

…across hockey, gymnastics, softball, baseball, football, and more.

 

What began on the ice has become a national movement—touching lives across Alberta, Saskatchewan, Manitoba, and British Columbia.

 

Every workshop, every conversation, every coach who now knows how to say “I see you” instead of “suck it up” is a tribute to Chad—and a commitment to every athlete who needs to hear, “You’re not alone.”

Support Starts With You

We know talking about mental health isn’t always easy, especially if you’re unsure where to begin. Our course offers simple tools and guidance to help coaches, parents, and athletes feel more confident asking for help and supporting others.

What People Think About Us

Testimonials from coaches, organizations and parents about Connect Sport and what we do.

Kent

Parent, LLoydminster
Real life feel to mental health.
This program acts as a short but important reminder of key indicators of what a mental health situation looks like. This program brought a real life feel to mental health and the stigmas around it. It made you look at the questions from another perspective. We all feel or deal with mental health in some way in our lives, and this program reminds us of our role as supporter and patient of mental health and how we can get help before it negatively affects our lives or someone else’s around us.

Marcus

Coach, Calgary Northstars
Connect Sport was an enlightening experience.
This platform offered valuable tools that better equipped my staff to better support the mental health challenges of our players.

Rohit Sharma

Coach
Arming our coaching staffs with better tools to support mental health literacy has been a great investment into their development to become better coaches far more valuable than any X’s and O’s training would have. We will continue to work directly with Connect Sport as more support is needed in this area in sport.

Jesse hale

Calgary Northstars GM
Part of a much needed shift.
Connect Sport has been a huge part of a much needed shift in the mental health support of our athletes during the 2022/23 season. We currently host 12 minor hockey programs within CNHA with 220 players and 50 coaches. Following our Connect Sport Coaches on boarding I received calls from a large number of our coaching staffs thanking us for this resource. I have also had a member for each of our staff outline at least one instance where Connect Sport training has helped with better Connect and support an athlete on their team this season.

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One hour. One course. A lifetime of impact for mental well-being—on and off the field.

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